We rise by lifting others.

We are seasoned business professionals who combine strategic acumen with psychological perspectives.

Based on the specific needs and locations of our clients, we assemble a dedicated team with the required skill set and fit in values and culture.

We collaborate closely with your team and are happy to team-up with other external consultants who are open to doing the same.

“ During my 25-year career as senior business consultant and executive in leading consulting firms, I have become painfully aware of the challenges of realizing strategies successfully. I have witnessed first-hand the ineffectiveness of many organizations and their inability to execute even the most well-thought-out strategies.

With so many consulting firms out there, so much literature published on the subject and all the best practices available, why do most strategies still fail?
My mission is to bring the human perspective into business. I want to have a different business conversation with my clients and offer them a different approach to strategy execution. Together we create a new practice which combines technical and psychological perspectives in a pragmatic and effective way. It is this winning combination that guarantees my client’s strategy will succeed.”

Geert Vercaeren
Business Advisor & Owner B15

Bio Geert Vercaeren

Geert is a senior business advisor with more than 20 years of experience in leading complex business transformation, organization development and HR transformation projects. He worked in close partnership with many corporations, public institutions and venture capitals, as well as family businesses and small and medium-sized enterprises.

He took up different executive roles in leading consulting firms. During his past 10 years at Deloitte, he was leading client projects, developing business and realizing significant growth of the Belgian consulting practice focusing on Strategic Change, Organisation Transformation & Talent.

Geert holds an MA degree as Commercial Engineer, an Executive MA degree in Clinical Organizational Psychology from INSEAD and a Co-active® Coaching certificate from The Coaches Training Institute.

In his recent research at INSEAD, he explored the challenges of human dynamics of collaboration within and between organizations and how to maximize the success of initiatives to get rid of silo-working, silo mentality by integration a functional and psychological perspective in a hands-on approach.

Geert Vercaeren on LinkedIn